Cookies Notice

Cookies Notice

We use cookies and similar files or technologies on our Website https://clarifresh.com/, Application and Platform (Collectively “Service”) to automatically collect and store information about your computer, device, and Service usage, in order to improve performance and enhance your user experience. In this notice, we use the general term “cookies” to refer to these and all similar technologies that collect information automatically when you use our Service where this notice is posted. You can find out more about cookies and how to control them in the information below. 

If you do not accept the use of these cookies, please disable them using the instructions in this Cookies Notice or by changing your browser settings so that cookies from this Service cannot be placed on your computer or mobile device. Important: disabling cookies on this Service may impair certain features.

In this Cookies Notice (“Cookies Notice”), we use the term Clarifruit or Clarifresh (and “we”, “us”, and “our”) to refer to Clarifuit Ltd. and its affiliates. Our Privacy Policy is available at https://clarifresh.com/privacy-policy/.

What is a cookie?

Cookies are computer files containing small amounts of information that are downloaded to your computer or mobile device when you visit a website.  Cookies can then be sent back to the originating website on each subsequent visit, or to another website that recognizes that cookie. Cookies are widely used to make websites work, or to work more efficiently, as well as to provide information to the owners of the website. 

Cookies perform many different functions, such as letting you navigate between pages efficiently, remembering your preferences, and generally improving the user experience. Cookies may tell us, for example, whether you have visited our Service before or whether you are a new visitor.

There are two broad categories of cookies:

  • First party cookies, served directly by us to your computer or mobile device.
  • Third party cookies, which are served by a third party on our behalf.  We use third party cookies for functionality, performance/analytics, marketing, and other technologies, as well as for social media purposes. These third-party cookies are outside of our control. The third parties may, at any time, change their terms of service, purpose, and use of cookies, etc. See below for additional information on how to manage such cookies.

Cookies can remain on your computer or mobile device for different periods of time. Some cookies are ‘session cookies’, meaning that they exist only while your browser is open. These are deleted automatically once you close your browser. Other cookies are ‘persistent cookies’, meaning that they survive after your browser is closed. They can be used by websites to recognize your computer when you open your browser and browse the Internet again.

Web beacons. Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, such as web beacons (sometimes called “tracking pixels” or “clear gifs”). These are small graphics files that contain a unique identifier that enables us to recognize when someone has visited our Service. A tracking pixel is a hyperlink to a resource, usually an image file, embedded into a piece of content like a website or an email. This pixel usually serves no purpose related to the content itself; its sole purpose is to establish a communication by Clarifresh to the host of the pixel. This allows us, for example, to monitor the traffic patterns of users from one page within our website to another, to deliver or communicate with cookies, to understand whether you have come to our website from an online advertisement displayed on a third-party website, to improve website performance, and to measure the success of email marketing campaigns.

Targeted advertising. Third parties may drop cookies on your computer or mobile device to serve advertising through our Service. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. The information collected through this process does not enable us or them to identify your name, contact details, or other personally identifying details unless you choose to provide these to us.

What is a cookie?

We use cookies to:

  • Track traffic flow and patterns of travel in connection with our Service;  
  • Understand the total number of visitors to our Service on an ongoing basis and the types of internet browsers (e.g., Chrome, Firefox, Safari, or Internet Explorer) and operating systems (e.g., Windows or Mac) used by our visitors; 
  • Monitor the performance of our Service and continually improve it; and
  • Customize and enhance your online experience.

What types of cookies do we use?

The types of cookies used by us in connection with the Service can be considered ‘essential cookies’, ‘functionality cookies’, ‘analytics and performance cookies’, ‘marketing cookies’, and ‘other technologies’. We’ve set out some further information below, as well as the purposes of the cookies we set, in the following table.

1. Cookies necessary for essential Service purposes

These cookies are essential to provide you with services available through this Service and to use some of its features, such as access to secure areas. Without these cookies, we will not be able to provide services that you require, such as transactional pages and secure login accounts.

Cookie name Source Expiry Purpose
Google Ads GA4/GTM Webpage  NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
LinkedIn insight tags Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website..
Meta  Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
X Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
Hubpsot Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.

2. Functionality Cookies

These cookies record information about choices you’ve made and allow us to tailor the Service to you. These cookies allow us to provide you with our services in the way you have requested, as you continue to use or return to our Service.  For example, these cookies allow us to:

  • Save your location preference if you have set your location on the homepage in order to receive localized information; 
  • Remember settings you have applied, such as layout, text size, preferences, and colors;
  • Show you when you are logged in; and
  • Store accessibility options.
Cookie name Source Expiry Purpose
Google Ads GA4/GTM Webpage  NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
LinkedIn insight tags Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
Meta  Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
X Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
Hubpsot Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.

3. Performance / Analytics Cookie

We use performance/analytics cookies to analyze how the Service is accessed, used, or is performing. We do this in order to provide you with a better user experience and to maintain, operate, and continually improve the Service. For example, these cookies allow us to:

  • Better understand our Service visitors so that we can improve how we present our content;
  • Test different design ideas for particular pages, such as our homepage;
  • Collect information about Service visitors, such as where they are located and what browsers they are using;
  • Determine the number of unique users of the Service;
  • Improve the Service by measuring any errors that occur; and
  • Conduct research and diagnostics to improve product offerings.
Cookie name Source Expiry Purpose
Google Ads GA4/GTM Webpage  NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
LinkedIn insight tags Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
Meta  Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
X Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
Hubpsot Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.

4. Marketing

We use marketing cookies to deliver many types of targeted digital marketing. We do this in order to provide you with a better user experience and to maintain, operate, and continually improve the Service. The cookies store user information and behavior information, which allows advertising services to target audiences according to variables. For example, these cookies allow us to: 

  • Observe the Service performance and generate retargeting (Service retargeting, search retargeting, etc.); and
  • Maintain and improve the Service and our products.
Cookie name Source Expiry Purpose
Google Ads GA4/GTM Webpage  NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
LinkedIn insight tags Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
Meta  Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
X Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.
Hubpsot Webpage NA Utilized to correlate and deliver targeted advertisements to individuals who have visited the website.

 

How to control or delete cookies

You have the right to decide whether to accept or reject cookies. When you access our Service, you are presented with a cookie consent mechanism that allows you to accept or reject cookies that are not essential. You may also control cookies by setting your browser to turn off cookies as described further below. If you turn off cookies, web beacons and other technologies will still detect your visits to our Service; however, they will not be associated with information otherwise stored in cookies.

In addition to managing cookies, you have the following rights regarding personal data collected through cookies and similar technologies:
Right to Withdraw Consent: You may withdraw your consent to non-essential cookies at any time by revisiting our cookie settings or contacting us.
Right to Access and Portability: You may request access to the personal data collected through cookies and, where applicable, receive a copy in a portable format.
Right to Rectification and Erasure: You may request correction of inaccurate data or deletion of personal data collected via cookies.
Right to Restrict Processing: You may request that we restrict the processing of your personal data collected through cookies under certain circumstances.
Right to Object: You may object to the processing of your personal data for profiling or targeted advertising purposes, including marketing cookies.
Right to Know Retention Periods: We retain cookie-related data only for as long as necessary to fulfil the purposes stated in this notice. After this period, data will be deleted or anonymised.

To exercise any of these rights, please contact us at info@clarifresh.com. We will respond in accordance with applicable data protection laws.

As another way of controlling cookies, most browsers allow you to change your cookie settings. These settings will typically be found in the “options” or “preferences” menu of your browser. In order to understand these settings and learn how to use them, please consult the “Help” function of your browser, or the documentation published online for your particular browser type and version. However, please note that if you choose to refuse cookies, you may not be able to use the full functionality of our Service. The following pages have information on how to change your cookie settings for different browsers:

If you use another browser, you can check if the procedure for your browser is mentioned on this explanatory website or here.

To opt out of being tracked by Google Analytics across all websites, visit here. 

Third Party Websites’ Cookies 

We do not have control over the placement of cookies by other websites you visit, even if you are directed to them from our Service.

If you use the buttons that allow you to share products and content with your friends via social networks like Meta, X, LinkedIn, or Google, these companies may set a cookie on your device. Find out more about these here:

https://www.facebook.com/about/privacy
https://x.com/en/privacy
https://www.linkedin.com/legal/privacy-policy
http://www.google.com/intl/en-GB/policies/privacy

Need More Information? If you would like to find out more about cookies and their use on the Internet, you may find the following link useful: All About Cookies.

Contact us. If you have any questions or comments about this Cookies Notice, or privacy matters generally, please contact us via email at info@clarifresh.com